Sales Professionals
Job Description
Job Title: Sales and Leasing Representative
Department:
Sales
Reports To:
Sales Manager, Team Leader
SUMMARY
Sells/leases new- and used-vehicles at dealership gross profit, volume, and customer satisfaction
standards.
ESSENTIAL DUTIES
include the following. Other duties may be assigned.
Satisfies the transportation needs of vehicle purchasers.
Sells/leases and delivers a minimum of a pre-determined number of units per month.
Approaches, greets, and offers assistance or direction to any customer who enters the dealership
showroom or sales lot.
Assists customers in selecting a vehicle by asking questions and listening carefully to their
responses.
Explains fully product performance, application, and benefits to prospects.
Describes all optional equipment available for customer purchase.
Offers test drives to all prospects. Follows dealership procedure to obtain proper identification
from customer prior to test drive.
Utilizes dealership sales control and follow-up system.
Exhibits high level of commitment to customer satisfaction.
Knows and understands the federal, state, and local laws which govern retail automobile sales.
Establishes personal income goals that are consistent with dealership standards of productivity,
and devises a strategy to meet those goals.
Attends product and sales training courses as requested by sales manager.
Keeps abreast of new products, features, accessories, etc., and their benefits to customers.
Knows and understands equity and values, and is able to explain depreciation to the customer.
Ensures that the sales manager has an opportunity to meet each customer.
Turns 100 percent of closed deals to finance and insurance manager, along with properly
completed paperwork (insurance information, trade title, etc.).
Writes complete sales orders and processes paperwork in accordance with established dealership
policies.
Prepares sold vehicles for customer delivery prior to customer arrival.
Delivers vehicles to customers, ensuring that the customer understands the vehicle's operating
features, warranty, and paperwork.
Introduces customers to service department personnel to emphasize to them the quality and
efficiency of service repairs and maintenance available in the dealership's service department.
MARGINAL DUTIES
include the following. Other duties may be assigned.
Maintains an owner follow-up system that encourages repeat and referral business and contributes
to customer satisfaction.
Schedules first service appointment.
Maintains a prospect development system.
Reviews and analyzes actions at the end of each day, week, month, and year to determine how to
better utilize time and plans more effectively.
Attends sales meetings.
Maintains professional appearance.
ADDITIONAL RESPONSIBILITIES
Arrives to work on time.
Follows instructions from a supervisor.
Interacts effectively with co-workers.
Understands and follows work rules and procedures.
Accepts constructive criticism.
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform
each essential duty satisfactorily. The requirements listed below are representative of the
knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable
individuals with disabilities to perform the essential functions.
PHYSICAL DEMANDS
The physical demands described here are representative of those that
must be met by an employee to successfully perform the essential functions of this job.
Reasonable accommodations may be made to enable individuals with disabilities to perform the
essential functions.
WORK ENVIRONMENT
The work environment characteristics described here are
representative of those an employee encounters while performing the essential functions of this
job. Reasonable accommodations may be made to enable individuals with disabilities to perform
the essential functions.
SCOPE OF POSITION
This document is intended to set forth the general specifications of this
position. Alternate duties may be assigned to the incumbent not specifically mentioned herein.